By H. Kursad Devecioglu
Direct mail is a powerful tool, which enables you and your organization to pinpoint your customers and make customized offers. And, if you have a field sales team, it will help you decrease the sales team’s per-customer costs.
MIAMI BEACH, Fla. – The International Tile and Stone Show (ITSS) starts its 2005 show calendar early – and in a new city –on March 31-April 2.
By K. Schipper
Looking for a good sales tool that will not only make your customers happy but also simplify your own life? Try throwing in the kitchen sink.
By Emerson Schwartzkopf
Back when I was growing up – a phrase that builds up more of an antique patina on a daily basis – one term that shone brightly was full-service.
By Tom McNall
Why are stone floors becoming high maintenance? When did the hardest surface known to man (next to diamonds) start to need coatings to protect it? Why is stone so hard to take care of, when the general attitude is “any idiot can run a mop?”
By Reiner Krug
(Editor’s note: This originally appeared in the German-based STONEREPORT e-newsletter, but the points made by the author are universal worldwide.)
We’ve all heard it before: the often-debated question of stone or no stone. Why should I build with natural stone, ask developers and architects.
By Kevin M. Padden
(Last month, the author illustrated how to avoid problems by involving customers in slab selection. Now, here’s how to help them take a closer look at natural stone.)
By K. Schipper
LOS ANGELES – Imagine a project where the high-profile architect wants to use natural stone, even though the budget seems to discourage it – and there’s a demanding government regulatory body when it comes to construction.
By K. Schipper
ENGLEWOOD, Colo. – If the history of The Denver Marble Company started when Bernie Polak first turned the door key as the owner in the 1970s, it’d still be older the most of the competition … but that’s only part of the story.
• The Jornal de Angola recently reported that new granite exploration began last year with Rodang, Galiangol, Omphunda, Lisgran and D.F.C. África, all in the Huíla region. Makenda Ambroise, Angola’s vice minister of geology...